Research Article

• Measuring The Relationship Between Corporate Social Responsibility And Corporate Image: A Case Study Of Bharti Airtel Ltd. And Bharatsanchar Nigam Ltd (BSNL)

  Amitabh Pandey, Manjula Jain

  131-145

• Innovative Marketing Strategies for Select E-Commerce Companies in India - A Review

  Amit Kumar Bhanja, P. C. Tripathy

  122-130

• A Study On The Economic Impact Of Handloom Co-operatives On Weavers

  Dibyendu Bikash Datta, Bikas Agrawal

  109-121

• Interrelationship Between Industrial Project Risk And Its Characteristics: A Study Based On Structural Model (sm)

  Shwetank Parihar, Chandan Bhar

  92-108

• Expanding Acceptance and Outreach: A Case of PatanjaliAyurvedProducts

  Ritesh Dwivedi

  79-91

• Solid Waste To Theme Based Parks In Himachal Pradesh, India: AHealthy, Sustainable, Eco-friendly And Skilled Initiative ForEntrepreneurs

  Sachin Kumar, Sunita Yadav, Bhagwan Singh

  66-78

• Understanding Employees' Perspective on Employment Relations: AStudy on Selected Small Enterprises in India

  Abhishek Mishra

  57-65

• A Study on Growth of Indian Corporate Sectors - A Paradigm Shift to Entrepreneurial Development in India

  P. Govindan

  40-56

• Psychological Climate and Workplace Gamification: Key predictors of Employee Engagement

  Shruti Singh, Rekha Prasad

  28-39

• Measuring Readiness of Women Entrepreneurship in Emerging Economies: Scale Validation and Contextualization

  Shazia Manzoor, Danish Mehraj, Amira Wali

  15-27

• An Empirical Study of Celebrity Endorser and Public Service Advertising

  Krishna Pal Singh, Anurag Singh

  1-14

• Financial Literacy among Rural Women in Darbhanga District:An Empirical Evidence

  F.B. Singh, Pooja Jha

  146-154